Oro&Co is the London-based design studio of Creative Director Debi Ani. We are a handpicked team of expert artisans and innovators who specialise in luxury brand design, providing a friendly and approachable hand-held service throughout the process. Recognized for our outstanding craft, intuition and meticulous detail, we create world-class brand identities, bespoke logos, custom websites and design for print for discerning clients in all sectors and all over the globe.

We strive for perfection with integrity and clarity, aspiring to a world where everything is considered and thoughtful. We invest in our clients as our clients invest in us and are dependable partners on your unique journey from beginning to forever. We are privileged to have created brand identities and websites for high profile visionaries and tastemakers from the worlds of fashion, retail, architecture, finance, automotive and global humanitarian leadership, including Diana Ross, Belma Gaudio, Mikimoto, David Downton, Rose Villa Saigon, Kirstie Allsopp and our inspiration, Mata Amritanandamayi Devi, also known as ‘Amma’.


Absolute Flowers & Home is the inspiration of Hayley Newstead, one of the UK’s most celebrated luxury florists. Our much-loved original jewel logo is a true labour of love, the fruit of Hayley and Debi’s steadfast obsession with all things Art Deco, gold and glittering. A geometric puzzle aspiring to sacred geometry, complex and eternal, it alludes to the search for The Absolute depicted in elemental alchemical colours of black, gold and white.

This really is our logo, despite abundant appearances on websites globally, Thanks to all our fans, those who told us how much they love it, those who simply copied it and those who claim they actually did it. (Debi is sure she did this as she remembers two blistering hot May Bank Holidays go by as she sat at her desk working on the very last details.) More about this project ➻